Megohime Jummaiginjoshu
The Mission of a Local Brewery, the Challenge of a Fukushima Brewery.
In Miharu, plum, peach, and the legendary Takizakura—one of Japan's three great cherry trees—all burst into bloom almost simultaneously. Bearing the pride of this scenic town, a place visited by people from all across Japan, Miharu Shuzo sends out a clear message to the world: "Fukushima has truly great sake."
Among their signature "Miharukoma" brand, the one they cherish most is the jizake (local sake) known as "Miharukoma Black Label." It's an approachable, standard-grade sake, sold exclusively within the region. Its clean, dry, easy-drinking flavor is widely loved by the local residents. Backed by the prestige of this scenic town, it's so well-known to the townspeople that it's even used for gifts," says brewmaster Teppei Saitou. Its affordability, making it the perfect sake for the daily lives of the townspeople, is also part of its undeniable charm.
But the brewery isn't only looking inward. Miharu Shuzo is also focusing on expanding its reach beyond the town borders. "We sell four limited-edition products according to the season: 'Takizakura Tokubetsu Jummaishu,' 'Jummai Ginjo Namacho Natsunohiyazake,' 'Hiyaoroshi Jummaiginjoshu,' and 'Hatsushibori.' They have been very well received," says Mr. Saitou.
With its cherished standard products and its exciting seasonal limited editions acting as twin pillars, Miharu Shuzo's journey in sake brewing continues to accelerate, moving ever forward.
Miharu Shuzo